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I am transitioning from Industrial Design to Product Design.
Bridging physical and digital UX to create meaningful solutions that delight users.
My Purpose
My Industrial Design foundation gives me sensitivity to form, materials, and, most importantly, usability. As I transition into Product Design, my focus expands from tangible objects to the broader systems behind them—user flows, service ecosystems, and the positive design impact. I believe good design goes beyond how something looks; it reflects how we live and connect with others. It’s about creating clarity, consistency, and a sense of ease in every interaction. Whether it’s a hardware device, a digital workflow, or a holistic experience, I strive to design solutions that feel intuitive, graceful, purposeful, and quietly powerful.
My Approach to Design: Design for Human
Collaboration is at the heart of my practice. I work closely with engineering, product, and business partners to turn constraints into opportunities and align teams around a shared vision. My process is grounded in UX research—using interviews, testing, and observation to uncover insights and validate design decisions—while also leaving room for creative exploration.
During my design career practice, I actively use AI-aided approaches to accelerate the process and help open up the views. However, I still feel the limitation, while using it as a tool and a “tireless co-worker”. It still does not fully understand the specific details of how human act and feel. We are human, as we learn, we make mistakes, we try options, and not just lead to the right answers in seconds. It is the tangible processes that makes us trust and have the confidence for the solution.
With a foundation in hardware and industrial design, I approach problems from both human and systems perspectives. I actively prototype and test with empathy, translating abstract workflows into tangible experiences that connect with users and guide teams toward clarity.
I would love to pursue design as my lifetime career as a designer with human skin and bones.
As I mentioned before, for me, design excellence goes beyond visual craft, it goes beyond than tireless iteration—it’s about creating solutions that empower people, simplify complexity, and bring delight to everyday human interactions.